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NEW GOODWILL
INVESTMENT CO. LTD

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Our Group

New Goodwill Investment Co Ltd is the ultimate holding company of the following six subsidiaries: New Goodwill Co Ltd, Goodwill Distribution (Rodrigues) Ltd, Medine Distillery Company Limited, Ace Refiners Co Ltd, Anytime Investment Ltd and New Fabulous Investment Ltd. New Goodwill Investment Co Ltd has as associate International Distillers (Mtius) Ltd. The Group is mainly involved in the production and distribution of raw alcohol, local rum and other spirits

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History

New Goodwill Investment Group: A Legacy of Resilience and Growth

Pioneering Spirit since 1961
In April 1961, the New Goodwill Co Ltd was incorporated. It aimed at bringing together under the same roof all private bottlers of rum operating in the trading sector. The project was implemented at the request of Government whose objective was to rationalise and exercise more control on the production, marketing and sales of local alcohol distilled from molasses, a by-product of the sugar industry.
In 1998, the company changed its name to “New Goodwill Investment Co Ltd.”
In 1999, New Goodwill Investment Co Ltd acquired 50% stake in International Distillers (Mtius) Ltd and took over the management of the Company.
We marked our presence in Rodrigues by the setting up of Goodwill Distribution (Rodrigues) Ltd in 2009.
In 2021, New Goodwill Investment Co Ltd purchased an additional 33.33% shares of Medine Distillery Company Limited, bringing its shareholding to 66.66%, thus taking over the management of the Company. Today, the Group is vertically integrated from the distillation of molasses to produce raw alcohol to the bottling and distribution of local rum and other spirits.

Board of Directors

Management

NEW GOODWILL INVESTMENT CO. LTD

NEW GOODWILL CO. LTD

INTERNATIONAL DISTILLERS (MTIUS) LTD

Management

MEDINE DISTILLERY CO. LTD

GOODWILL DISTRIBUTION (RODRIGUES) LTD

We Innovate

Where innovation meets tradition in the world of fine alcoholic beverages. Established with a passion for crafting exceptional drinks that elevate moments and create lasting memories, we are committed to delivering the highest quality spirits to your glass

Our Journey

At New Goodwill, our journey began with a simple belief: that the art of producing alcoholic beverages should be rooted in respect for tradition while embracing innovation.

Craftsmanship & Quality

Our commitment to craftsmanship and quality is unwavering. We source ingredients, carefully select distillation methods, and maintain meticulous attention to detail at every stage of production. This dedication results in a portfolio of exceptional products that are a testament to our passion for perfection.

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Innovation & Creativity

While tradition is the cornerstone of our company, we also celebrate innovation and creativity. Our team of expert mixologists constantly explores new flavour profiles and blends, pushing the boundaries of what is possible in the world of alcoholic beverages. From classic drinks with a modern twist to unique and exciting creations, we strive to provide you with a diverse range of options to satisfy your palate.

Sustainability & Responsibility

We invite you to join us on this exciting journey through the world of premium alcoholic beverages. Whether you’re a seasoned connoisseur or a newcomer to the world of spirits, New Goodwill has something exceptional to offer you. Our products are designed to be enjoyed responsibly, shared with friends, and savoured on special occasions.

Join us on this Journey

We look forward to raising a glass with you and celebrating the joy of life’s moments, big and small.

Cheers to quality, tradition, and innovation!